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The Cruz Blanca Initiative (CBI) is a Princeton student-run organization with two main objectives: 1) to provide self-sustainable improvements in the quality of life in underprivileged Mexican communities, and 2) to promote a deeper relationship by engaging Princeton students in the cultural and practical aspects of our projects.

Our organization began with an idea to coordinate support form the Princeton community in order to serve the indigent areas in Mexico. Our grassroots knowledge of the people, government, and organization of the Veracruz community gave us reason to believe we could make intelligent and substantial changes with relatively little financial support.